Not for successful companies, who tailor the digital experience to provide easy authentication while still valuing customer security. Here’s how they do it.


Transforming pharma commercial models in the age of the digital citizen

Leading companies are updating their commercial models in five ways to meet new expectations along the patient's decision journey.


Don't sell, solve problems

Solution selling can significantly increase margins and share of wallet. Here’s how it’s done.


Meet today’s American consumer

McKinsey’s latest research shows US consumers feeling less economic pressure than at any time since 2008—but still cautious about spending.

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What we're reading

Research shows that in terms of happiness, you're better off with a bronze


What does this say about human behavior?

Millennials Are Actually Workaholics, According to Research

Harvard Business Review

More insights into the millennial generation - the "work martyr" complex is unlikely to change much over time.

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