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Organization & Capabilities

Companies that know how and when to use the wide array of research tools available today have a big competitive advantage in generating insights that lead to new organic growth.

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How cement companies create value: The five elements of a successful commercial strategy

As the dynamics of the cement industry change, successful companies are creating value by focusing on their micromarkets. Here’s how they do it.

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Making your marketing organization agile: A step-by-step guide

Everyone wants to be “agile” these days. Here’s how successful companies put together the teams and the capabilities to actually make it happen at scale.

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Marrying science and business judgment to drive growth in consumer packaged goods

The most successful consumer goods companies know how to harness data sets and software.

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Why your company needs a chief customer officer (CCO)

Savvy leaders know that customer-centricity is a fulltime job.

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How B2B digital leaders drive five times more revenue growth than their peers

By focusing on the right digital practices, B2B companies—currently trailing B2C companies in digital transformation—can create long-term value. Here are six areas where digital leaders excel.

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Adapting your board to the digital age

Many directors are feeling outmatched by the ferocity of changing technology, emerging risks, and new competitors. Here are four ways to get boards in the game.