The country’s economy once again holds promise. To make the most of it, companies must identify growth opportunities at a granular level.
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Although India's middle class is growing, a new report finds that 56 percent of the population lacks the means to meet essential needs.
In a new book, Reimagining India: Unlocking the Potential of Asia’s Next Superpower, McKinsey brings together leading thinkers from around the world to explore and debate the challenges and opportunities facing the country.
Some 80 percent of top growth cities for total apparel sales by 2025 will be in emerging markets. Together, these cities will enlarge world apparel markets by an additional $100 billion.
The global economy is experiencing an unprecedented shift in shopping power toward emerging-market cities.
Are you thinking at a city level?