The most successful consumer goods companies know how to harness data sets and software.
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Topic: Advanced analytics
Playing every hand better in the pricing game: How leading companies are harnessing data science to optimize pricing and boost returns by 2 to 7 percent
In dynamic B2B markets, advanced analytics expertise is producing better pricing, more revenue growth, and improved margins.
There’s no magic to exceptional sales growth. Successful companies apply five basic strategies tested and proven around the world. Here’s their roadmap.
Many customer-experience transformations stall because leaders can’t show how these efforts create value. Patiently building a business case can fund them, secure buy-in, and build momentum.
Building anything today—from a soda bottle to a digital transformation—starts with making a model. Alan Trefler, founder of Pegasystems Inc., explains what changes are needed to do it well.
Unlocking the profit potential of data analytics requires a design sensibility to develop solutions decision makers can understand and use. McKinsey research shows how successful companies do it.