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Topic: Digital consumer trends

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Black Friday shopping report: Consumer habits are changing fast

A new survey suggests stores will have to offer more than just discounts to make Black Friday successful this year. Savvy retailers will provide their customers with a more attractive shopping experience.

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Why your company needs a chief customer officer (CCO)

Savvy leaders know that customer-centricity is a fulltime job.

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Messaging apps are changing how companies talk with customers

Online business powered by natural-language technologies is the new terrain in the competition for today’s tech-savvy consumers. Here’s how the pioneers in the field are gaining ground.

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Transforming pharma commercial models in the age of the digital citizen

Leading companies are updating their commercial models in five ways to meet new expectations along the patient's decision journey.

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Building a digital-banking business

Banks have been using digital technologies to help transform various areas of their business. There’s an even bigger opportunity—go all digital.

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How some companies are using mobile to power growth

Mobile offers impressive opportunities for profit and growth—provided companies can overcome the three biggest hurdles in effective digitization.