As the dynamics of the cement industry change, successful companies are creating value by focusing on their micromarkets. Here’s how they do it.
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Topic: Strategy & growth
Sales growth relies on thinking about what’s coming in technology, regulations, demographics, and economics.
To circumvent dominant social networks and reach mobile customers directly, brand marketers need to build networks of their own. Here are five steps to doing it right.
Many directors are feeling outmatched by the ferocity of changing technology, emerging risks, and new competitors. Here are four ways to get boards in the game.
New research reveals that focus, simplicity, ‘digital first,’ and perceptions matter most.
The wholesale transformation needed by digitally disrupted telecoms starts with full commitment and strong leadership at the top. Here are five effective steps to make it happen.